We frequently say that giving the utmost client service is the best new business strategy because you may not only retain that client but also expand their business with your firm. Most CPA firms would agree with that statement. Yet, many of those same firms…
Generally speaking, CPA firms will almost always respond to an RFP – whether they should or shouldn’t. So they act like there’s no cost to responding to an RFP, when in fact, there certainly can be in terms of out-of-pocket costs for producing printing materials,…
One of the sadder days in the life of a CPA firm comes when a Partner has to leave the firm. Why? Picture a Partner who has some nice clients and maybe a nice book of business. All appears to be well. They keep plugging…
There should never be a time that a CPA firm isn't thinking about its growth plan. No matter what kind of times we're living in, you're either growing or you're dying. That may sound harsh or extreme, but it's a mindset that managing partners would…
When I tell people I made Partner in a CPA firm at 31 years old, people ask what my “secret” was. Did I know the right people internally? Did I land one particular client that was monumental to the firm’s success? I guess you could…
In practically every CPA firm, you can count on many different generations being represented and, with that, several different communication styles. The way you communicate to millennials versus Generation X versus Boomers can create unique challenges each time. Whereas some people want facts delivered to…
As CPA firms begin to reacclimate themselves to the workplace beyond COVID-19, they will need to look upon the idea of engaging with their people with a fresh set of eyes. With the assumption that a significant portion of your firm may wish to work…
Many of the people we teach at CPA firms are coming up through the ranks and getting promoted up to Director. Yet, one of the things we've noticed is that certain people are afraid of making Partner and the impact that it will have on…
We often have a picture of CPA firms that they do not feel like they have to exert themselves to retain clients. In other words, they have to screw up pretty badly to lose them. That’s a low bar to clear. File taxes when they…
